Here Are The Best 22 Digital Marketing Tools 👇🏽
- Google Ads Results Planner
- Facebook Ads Library
- Brand Lift 2.0
- Facebook for Business
- Facebook Creative Hub
- Google Market Finder
- TikTok Creators
- Vista Create
- YouTube Video Builder
- Google Data Studio
- Google Analytics 4
- Google Digital Maturity Benchmark
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- how much traffic they get
- from which sources
- the engagement rate of their websites, etc.
Google Ads Results Planner
Facebook Ads Library
Brand Lift 2.0
- “How can I measure my brand awareness?”
- “How can I measure my brand metrics?”
Of course, when discussing content marketing and content marketing strategy, Buzzsumo is one of the most valuable tools. You can go to Buzzsumo and find your evergreen content ideas, etc. You can just put your website there and check the posts that got the most likes, shares, etc. In our case, we analyzed our competitors, and we found out that the most popular articles were “top 100 blogs about digital,” “top 10 YouTube channels,” “top 10 telegram channels,” etc. In our case, we decided to create our own “top” articles. We’ve created “top 500 blogs about digital marketing,” and this article gave us over 100 000 views during the first year.
So Buzzsumo is an excellent tool if you want to create your content plan and find great ideas for content. I recommend it. Also, you can check it, as all the tools in this presentation, for free. Most tools are paid, but they have free versions, and they have trials. So you can register, get a three- or seven-day trial, check these tools for your business, and decide whether you need them in the future.
- how they get links
- with which anchor text
- from which sources
- how many links, etc
Facebook for Business
Facebook Creative Hub
Google Market Finder
TikTok Creators portal is another one of my favorite tools. If you start your activities, you go to Google and then to Facebook. YouTube is a part of Google; Instagram is part of Facebook. Backed by some surveys, TikTok was number one in many minds this year. And if you talk about finding a young audience and making people happy with video content, it’s all about TikTok. So, if you want to find a lot of valuable insights about TikTok, you can go to the TikTok Creators portal. You will get tips on how to get started, find their surveys, case studies, creative examples, etc. All this stuff is there, and you will see how to make Tik Tok great again for your marketing or digital marketing strategy.
Google Data Studio
- you can visualize your content;
- you can visualize your metrics in the right way;
- you can connect your own Google Analytics with Google Data Studio;
- you can get data from your spreadsheets, Power BI;
- visualize your results, build beautiful dashboards;
- make your data clearer and give clarity to all things that you have in your ads activities, content marketing activities, and other digital marketing things you are going to do.
YouTube Video Builder
Analytics is one of my favorite fields. Some of you were on my course about Google Analytics. You know that I got my first certification in Google Analytics around 10 or 12 years ago, and that’s why I always put some analytical tools in my presentation. And this toolkit is also about analytics. You will find some valuable analytical tools you must try to use this year if you still need to start using them.
Google Analytics 4
But at the same time, if you have a mobile application, the difference will be crucial. GA4 it’s about the mobile web, it’s about how to gather all data from your mobile apps and desktop version of your website in one place.
- how to combine them in the right way
- how to connect all these data streams
- and to move from sessions and reviews to users and events
Google Digital Maturity Benchmark
Plerdy is an excellent tool if you want to grow…to make your conversion rate higher. This is a conversion rate optimization tool with many valuable features:
- for analytics
- conversion rate optimization
- and search engine optimization
What else do you get in this course?
- Lifetime access to this digital marketing training and its updates
- Structured lessons with practical exercises and digital marketing concepts
- Course presentation to implement all knowledge in your digital marketing strategy
- Valuable checklists and templates to improve and launch your digital marketing strategy
One Comment on TOP 22 Digital Marketing tools
Thanks for the insightful tools! Some of them were absolutely new to me.